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Substance Use in Popular Movies and Music

Office of National Drug Control Policy and
Department of Health and Human Services,
Substance Abuse and Mental Health
Services Administration

April 1999

Table of Contents


Title Page

Executive Summary
Illicit Drugs
Tobacco and Alcohol
Comparing Movies and Music in Equivalent Units of Time
Rationale and Background
Substance Use Among America’s Youth
Adolescents, Movies, and Music
Previous Studies on Substance Use in Media
Theoretical Context
Research Methods
Samples
Movies
Music
Coding Procedures
Movie Content
Scenes
Major Characters
Time Intervals
Lyric Content
Results
General Findings
Comparing Movies and Songs
Findings Specific to Movies and Songs
Movie Findings
Among Adults
Among Youth
Music Findings
Appendix A: Adolescents, Movies, and Music
Movies and Home Video
Music
Appendix B: Review of Media Content Analyses: 1980-1998
Annotated Bibliography
Appendix C: Movie Sample
Appendix D: Music Sample
Composition
Heavy Metal Sample
Genre Crossovers with Hot-100

Acknowledgments
Data Sets for Study
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Last Updated: August 23, 2002