National Education Association (NEA)—The NEA is the nation's largest education employee organization with affiliates in every state, as well as in over 13,000 local communities across the United States. NEA's work ranges from conducting professional workshops on issues affecting schools, to lobbying legislators for the resources schools need and to coordinating innovative projects. NEA is linking educators around the world in an ongoing dialogue dedicated to making schools as effective as they can be.

The Campaign has launched a multi-faceted partnership with the NEA to develop innovative substance abuse prevention programs and materials geared to educators, school employees, middle-school students and their families. The NEA will also use its print, satellite and Internet communication channels to deliver Campaign messages to its extensive membership.

National Education Association Health Information Network—The Health Information Network (HIN), the non-profit health affiliate of the NEA, provides health information to 2.5 million public school employees and the more than 40 million students they serve. HIN's mission is to improve health, safety and student achievement by providing school employees with vital, effective and timely health information through parent, community, and public and private partnerships, such as its initiative with the Campaign.

National FFA Organization (FFA)—The FFA (formerly the Future Farmers of America), with more than 450,000 members ages 12 to 21, is dedicated to making a positive difference in the lives of young people by developing their potential for premier leadership, personal growth and career success through agricultural education. FFA's Healthy Lifestyle Initiative, Body + Soul, focuses on five key health and safety issues for young people: nutrition; agricultural safety; crime and violence in schools; drug, alcohol and tobacco prevention and HIV/AIDS and STD awareness and prevention.

The Campaign, working with the FFA, developed a national, drug-prevention public service announcement (PSA) contest. The contest is designed to heighten awareness of Campaign themes and messages among FFA's youth members in local communities across the United States. Winning PSAs, produced by FFA members through a chapter-based competition, will be shown at the annual National FFA Convention in the fall of 2000 and may be submitted for placement in local media markets across the country.

Oxygen Media (AOL Keyword: oxygen) is an integrated media brand that serves modern women by combining the best qualities of the Internet and cable television. Oxygen's Moms Online (AOL Keyword momsonline), the most heavily trafficked parenting site on AOL, is a content contributing partner on TheAntiDrug.com Web site.

Oxygen's other online properties include Thrive Online (AOL Keyword: thrive); oprah.oxygen.com (AOL Keyword: oprah); ka-Ching information on small business, personal finance and careers (AOL Keyword: kaching); GirlsOn unique women's perspectives on TV, movies, music and books; and Electra (AOL Keyword: electra).

YMCA of the USA (YMCA)—The YMCA partnership with the Campaign underscores the organization's longstanding commitment to building strong kids, strong families and strong communities. With more than 2,200 YMCA member organizations reaching almost 17 million people across the United States, the YMCA is a valued community institution whose local organizations are responsive to the individual needs of the cities and towns they serve.

The Campaign has forged a partnership with the YMCA to incorporate drug-prevention resources and messages into the YMCA's after-school program curriculum. The collaboration will ensure that basic substance abuse prevention training is provided for all YMCA program staff in communities throughout the country, and that Campaign messages are incorporated into a customized area on the YMCA Web site.

Youth Service America (YSA)—YSA is the premier alliance of more than 200 organizations committed to increasing the quantity and quality of opportunities for young Americans to serve locally, nationally or globally. YSA works to strengthen the effectiveness, sustainability and scale of the youth service movement. By working to make service the common experience and expectation of all young Americans, YSA helps create healthy communities and fosters citizenship, knowledge and the personal development of young people.

The Campaign has teamed up with Youth Service America in developing the "Building Healthy Youth and Communities Through Service" initiative. The program promotes volunteer service as a drug prevention strategy for youth by educating young people to serve their communities. It also engages local organizations in creating quality volunteer opportunities for young people and provides youth with messages about substance abuse, healthy lifestyles and service.