| AUDIO |
VISUAL |
| MOM: “You OK kids?” |
Open on a Mom cleaning up a few things in the living room. Her teenaged son and his friends can be heard in the next room. |
| VIDEO GAME CHARACTER: “Yo moms. You don't want junior to end up like me do you?” |
The TV is on and the screen shows the “Game Over” scene of a drive-and-shoot video game. A seedy-looking video game character starts talking to the Mom in the room. |
| MOM: “Of course not.” |
Mom is taken back, but answers. |
| VIDEO GAME CHARACTER: “Well, a couple of his friends think I'm pretty cool.” |
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MOM: “Why?” |
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| VIDEO GAME CHARACTER: “Let's see…I deal drugs, and pretty much all I do is smoke weed and cause trouble.” |
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| MOM: “And my son thinks you're cool?” |
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| VIDEO GAME CHARACTER: “You should tell him: in real life, drugs are nothing but trouble.” |
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| MOM: “Don't worry, I will.” |
The Video Game character looks around for the video game cops, then asks Mom for a favor. |
| VIDEO GAME CHARACTER: “Hey, can you restart the game for me?” |
Mom turns off the TV. |
| MOM: “No baby, this game is over.” |
The screen cuts to black, and the following title appears. |
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TITLE: Paying Attention. The Anti-Drug |
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Theantidrug.com
1-800-788-2800 |
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LEGAL: Sponsored by Office of National Drug Control Policy/Partnership for a Drug- Free America |