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Pete's Couch

  This commercial opens on a teenage boy sitting on the couch in a basement with his two friends.
Teen Boy: I smoked weed and nobody died. I didn't get into a car accident, I didn't o.d. on heroin the next day, nothing happened. We sat on Pete's couch for 11 hours. Now what's going to happen on Pete's couch? Nothing. He talks directly to camera.
You have a better shot of dying out there in the real world, driving hard to the rim, ice skating with a girl. As the spot progresses, they continue to sit on the same couch, but the couch now appears at a BMX trail, next to kids playing basketball on an outdoor court, next to kids ice-skating.
No, you wanna keep yourself alive, go over to Pete's and sit on his couch til you're 86. Safest thing in the world. Cut back to the couch and the kids in the basement.
Me? I'll take my chances out there. Cut to the couch in front of a movie theater.
Call me reckless.

The teenager boy gets up off of the couch and walks towards the theater.

SUPER: abovetheinfluence.com

LEGAL: Sponsored by Office of National Drug Control Policy/Partnership For a Drug-Free America

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Last Updated: March 13, 2007





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