Ad Gallery


Television Ads

TV Public Service Announcement
Cocoon

SUPERS:

COPY:

MUSIC: UP
OPEN ON A TEEN BOY'S BEDROOM. IT IS SHOT IN TIME-LAPSE PHOTOGRAPHY. WE SEE THE TEEN COMING AND GOING OVER THE SPACE OF MANY DAYS. EVERY TIME HE COMES INTO THE ROOM, HE BRINGS A BAG OF MARIJUANA AND STARTS TO BUILD A COCOON OUT OF IT. IT LOOKS LIKE SOMETHING FROM THE DISCOVERY CHANNEL OF A CATERPILLAR BUILDING A COCOON. WHEN IT'S FINALLY DONE, THE TEEN CLIMBS INSIDE IT. WE SEE THE PASSAGE OF TIME AS IT GETS DARK AND THEN LIGHT AGAIN IN THE BOY'S ROOM MANY TIMES. WE SEE THE COCOON CHANGE SHAPE AS IT MOVES AND STRETCHES SLIGHTLY LIKE THERE'S SOMETHING GOING ON INSIDE. FINALLY, THE COCOON CRACKS, AND WE SEE A PAUNCHY, MIDDLE-AGED MAN COME OUT. WE SEE HIM LOOK AT HIMSELF IN THE MIRROR DISAPPOINTEDLY, AS WE HEAR HIS MOTHER YELL AT HIM FROM UPSTAIRS.

 

MOM: [LESLIE UPSON—DRN] Marty! Did you take out the garbage like your father told you?

SUPER:
[FADES IN AND OUT] What you choose today
[FADES IN AND OUT] affects who you are tomorrow.

CUT TO ATI LOGO WITH TEEN VO.

(LOGO)
Sponsored by Office of National Drug Control Policy/Partnership for a Drug-Free America.

TEEN VO: [MATT SALNICK—WM MORRIS] Live above weed. Live above the influence.
Watch
the Ad

Cocoon
Windows Media
QuickTime


Home | Newsroom | Publications | Get Involved | Ad Gallery | Mobile
Our Partners | About the Campaign

Search | Contact | Site Map | Privacy Policy | ONDCP

Partnership for a Drug-Free America

Last Updated: January 7, 2008


Media Campaign ONDCP Ad Gallery